omg News: Why Justin, Gaga, and Rihanna Don’t Have as Many Twitter Followers as You Think

Lady Gaga (Splash News)

Justin Bieber (WireImage)

Justin Bieber is the most popular man in the world on Twitter.

Or is he?

With 38 million Twitter followers, the Biebs leads the likes of popular celeb tweeters Lady Gaga andKaty Perry (36 million apiece), Rihanna (29 million), and Kim Kardashian (18 million). But those staggering numbers are not what they seem. In fact, many celebrity Twitter followers and Facebook "Likes" are just plain fake.

Thanks to new software innovations, it's easier than ever for social media entrepreneurs, or "fake follower brokers," to create fake accounts or "bots."

"Automation software is responsible for the creation and maintenance of fake accounts and will typically purchase and integrate other software that has already learned how to bypass [site security checks]," Mark Wuergler, a senior security researcher at Immunity Inc., explains to omg!. He estimates that the market for fake followers is now a multimillion-dollar industry. Read more on >>>> OMG!.COM